WILL Interactive has been awarded two Communicator Awards by the International Academy of the Visual Arts. WILL Interactive’s The High Ground was awarded the Award of Excellence for the category of Best Interactive Multimedia -Training; whereas It’s Your Call was awarded the Award of Distinction for the category of Best Interactive Multimedia – Gaming or Gaming Related. The Communicator Awards are presented for projects that exceed industry standards in quality and achievement.
“We are honored to have two of our programs recognized by the International Academy of the Visual Arts,” WILL Interactive CEO and Co-Founder Sharon Sloane said. “We are very gratified to be recognized for this work and look forward to developing more programs to help men, women, and children of all ages in their quest to make better decisions.”
WILL Interactive uses a patented form of digital game-based learning technology called Virtual Experience Immersive Learning Simulations (VEILS®). This proprietary system of learning combines education and entertainment through a unique and captivating blend of technology, art, science, psychology, learning theory and game theory. WILL Interactive’s programs are often called a cross between a feature film and a video game because they allow users to play as the lead characters in live action, full-screen, full-motion, research-based movies that reflect real-life decisions and consequences in the safety of cyberspace.
The High Ground follows two playable characters in an Air Defense Artillery Battery deploying into a nontraditional mission environment. The VEILS® immerses the players in a world that they can recognize, engages them with a story and characters with which they can readily identify, and develops moral reasoning by giving them the opportunity to exercise ethical decision-making skills in a no-risk environment. The High Ground was produced by WILL Interactive using its patented Virtual Experience Immersive learning Simulation (VEILS®) technology. Development of The High Ground was funded by the Army Center of Excellence for the Professional Military Ethic (ACPME).
“WILL Interactive’s VEILS® technology combined with their outstanding creative, production, and technical teams has been a key factor in shaping improved moral development and values inculcation curricula for the US Army,” said Colonel Sean T. Hannah, Director of ACPME, US Army, Infantry. “More than any other method or technology available today, VEILS® supports the “practice-feedback-reflection-practice” process loop that is so critical to achieving authentic moral growth. We congratulate WILL Interactive on this achievement and eagerly look forward to our next opportunity to work with this outstanding company.”
WILL Interactive’s It’s Your Call is an interactive game that allows users to play out difficult situations in the safety of cyberspace before they live them out in real life. The game offers teens guidance about responsible cell phone behavior and teaches them how to use technology to enhance their personal safety. In the game, students become a live action character in an interactive movie and are presented with a series of difficult decision in a slice-of-life context. It’s Your Call was produced in cooperation with Web Wise Kids and partially funded by grants from Verizon and the ESA Foundation.
“These awards underscore the hard work that Web Wise Kids, WILL Interactive, Verizon, and the ESA Foundation have done in creating this invaluable simulation,” said Judi Westberg Warren, president of Web Wise Kids. “Our goal is to help create a safe, friendly cell phone and online experience for millions of young people. This award will help us in our mission to provide important answers to the questions that young people have about the new frontiers in modern communications.”
The Communicator Awards is the leading international awards program honoring creative excellence for communications professionals. Founded over a decade ago, The Communicator Awards received over 9,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.
