Potomac, Md. – May 27, 2008 – WILL Interactive has been awarded three Communicator Awards of Distinction by the International Academy of the Visual Arts. WILL Interactive’s programs The Barda Bridge and A Day in the Bam both won under the category of Best Interactive Media Training, while The Barda Bridge also won for Best Online Video Training. The Communicator Awards of Distinction are presented for projects that exceed industry standards in quality and achievement.

The Communicator Awards is the leading international awards program honoring creative excellence for communications professionals. Founded over a decade ago, The Communicator Awards received over 9,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.

WILL Interactive uses a patented form of digital game-based learning technology called Virtual Experience Immersive Learning Simulations (VEILS®). This proprietary system of learning combines education and entertainment through a unique and captivating blend of technology, art, science, psychology, learning theory and game theory. WILL Interactive’s programs are often called a cross between a feature film and a video game because they allow users to play as the lead characters in live action, full-screen, full-motion, research-based movies that reflect real-life decisions and consequences in the safety of cyberspace.

“We are honored to have two of our programs recognized by the International Academy of the Visual Arts with Awards of Distinction,” WILL Interactive CEO and Co-Founder Sharon Sloane said. “We are very gratified to be recognized for this work and look forward to developing more programs to help men and women in the field.”

Working with the Defense Acquisition University (DAU), WILL Interactive developed The Barda Bridge to introduce Department of Defense Contingency Contracting Officers (CCO) to the unique challenges of conducting contracting operations in a true contingency environment. The Barda Bridge is a part of the Defense Acquisition University’s recent push to institute cutting edge training and simulation; initiatives which lead to increased productivity, career management, and deliver results in a timely and affordable manner.

“These awards underscore the hard work that DAU, WILL Interactive, and the Contingency Contracting Officers have done in creating this invaluable simulation,” said Joel Brown. “The awards’ true recipients are the Contingency Contracting Officers who put themselves in harm’s way so that many others could reap the benefits of their knowledge, experience, and dedication.”

A Day in the Bam was developed for the US Army Armor Center’s Maneuver Advanced NCO Course. The simulation follows standard Interactive Multimedia Instruction lessons and helps to assess students’ abilities to apply courseware content in real-world situations.

“This highly immersive training program is playing a critical role in helping trainers mold truly multi-skilled Armor and Infantry Noncommissioned Officers,” said Wanda Majors, Chief, Training Programs Branch, Training Development Division, Directorate of Training, Doctrine and Combat Development at the U.S. Army Armor Center and Schools. “Due to consistently positive feedback from course instructors and active duty students during validation, ‘A Day in the Bam’ is a part of the active duty curriculum as individual self-paced instruction and as a classroom tool to spark and support discussion.”

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About The Communicator Awards
The Communicator Awards are judged and overseen by the International Academy of the Visual Arts (IAVA), a 200+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current IAVA membership represents a “Who’s Who” of acclaimed media, advertising, and marketing firms including: Condè Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, HBO, Monster.com, MTV, Polo Ralph Lauren, Sotheby’s Institute of Art, Victoria’s Secret, Wired, Yahoo!, and many others. See www.iavisarts.org for more information.

Potomac, Md. – May 22, 2008 – Outside the Wire, a Virtual Experience Immersive Learning Simulation (VEILS®) developed by WILL Interactive, Inc., received the award for ‘Best Workforce Training Solution’ in the 23rd Annual CODiE Awards Competition. The CODiE Awards, the premier honor in the software and information industry, recognize and showcase programs and achievements from the past year. Outside the Wire was selected as a winner from more than 1,100 nominations submitted by 600 companies.

“We are honored to have Outside the Wire recognized by the Software & Information Industry Association (SIIA) as the ‘Best Workforce Training Solution’ of 2008,” WILL Interactive CEO and Co-Founder Sharon Sloane said. “It is always a privilege to partner with the United States Military and we are very gratified to be recognized for this work.”

“The 2008 CODiE Awards recognize those companies providing the best new technology products and services across a broad array of industries,” SIIA President Ken Wasch said. “The awards and their winners are a testament to the power of technology to deliver innovative solutions to American businesses and consumers. SIIA congratulates all of the CODiE Award winners and nominees, whose innovation is essential for continuing America’s leadership in the global knowledge economy.”

WILL Interactive uses a patented form of digital game-based learning technology called Virtual Experience Immersive Learning Simulations (VEILS®). This proprietary system of learning combines education and entertainment through a unique and captivating blend of technology, art, science, psychology, learning theory and game theory.

Created using lessons learned by soldiers returning from the wars in Iraq and Afghanistan, Outside the Wire gives Army officers a chance to “play it out before they live it out”, thereby improving leadership skills and performance. The fate of the player and his/her troops hinges on every decision made while using the simulation. Outside the Wire is in use with thousands of officers annually and is currently being integrated into the curriculum of The US Military Academy at West Point.

“It is an outstanding tool to help junior officers practice making difficult decisions that often have life and death consequences,” said Gayle Olszyk, deputy to the commander for training at the U.S. Army Ordnance Center and Schools.

WILL Interactive has worked with the United States Military since 1998, and in that time has developed over 15 military simulations. These include Gator Six, a Battery Command simulation for the U.S. Army Field Artillery School, based on actual events in Iraq, and Saving Sergeant Pabletti, which addresses sexual harassment, ethics, and cross cultural communication. Last year, WILL Interactive produced a library of six military VEILS® known as “The Class of 2007”.

WILL Interactive has been named a CODiE Award Finalist five times in the past four years. In 2006 their program Hate Comes Home, created in partnership with the Anti-Defamation League to help teens make good decisions about racism, bias and school violence, won for ‘Best Instructional Solution’.

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About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 800 leading software and information companies. For further information, visit www.siia.net.
The CODiE Awards, established in 1986, celebrate outstanding achievement and vision in the software, digital information and education technology industries. Winners were chosen by a unique combination of journalist and peer review, with over 250 judges from the trade press, consulting, educators, IT specialists and other knowledgeable yet neutral experts.
For a complete list of this year’s winners, visit: http://siia.net/codies/2008/winners.asp.

Potomac, MD: WILL Interactive, Inc., the Potomac, MD-based leader in virtual experience behavior modification gaming and recipient of the National Training and Simulation Association (NTSA) ‘2006 Best Serious Game’ award, in partnership with the Public Charter School Student Support Center (SSC), known for their work in substance abuse and violence prevention in urban schools serving high-risk youth, announced the receipt of a grant from CareFirst Blue Cross Blue Shield. The grant will be used to address school violence in five Washington, D.C. schools by introducing an education program that will utilize WILL Interactive’s serious games, Hate Comes Home and Interactive Nights Out 2™ (INO2™). Included within the grant will be a license for each school to continue using Hate Comes Home and Interactive Nights Out 2 after the initial education program is completed.

“We are excited to work with CareFirst Blue Cross Blue Shield to take a decisive step in addressing the important issue of school violence,” said Sharon Sloane, CEO WILL Interactive, Inc. “WILL Interactive’s serious game learning tools, Hate Comes Home and Interactive Nights Out 2, instruct in a unique, highly engaging medium attractive to the video game generation. The software will be instrumental in the success of this program in teaching students how to think rather than what to think.”
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After a Months-Long Evaluation Process, Luminaries from Industry, Academia and Government Named Gator Six ’Best Serious Game’ During the Serious Game Showcase & Challenge at I/ITSEC 2006

December 14, 2006 - Orlando, FL: WILL Interactive, Inc., Potomac, MD-based leader in virtual experience behavior modification gaming, won the ‘Best Serious Game’ award from the National Training and Simulation Association for its groundbreaking serious game, Gator Six, Battery Command Virtual Experience. After being evaluated by more than 30 luminaries from industry, academia and various government sectors on their Serious Game-ness, Technical Quality, and Playability/Usability, WILL Interactive, Inc.’s Gator Six was selected as the top serious game at the 2006 Interservice/Industry Training, Simulation and Education Conference (I/ITSEC).

The next generation software uses WILL Interactive, Inc.’s VEILS® (Virtual Experience Immersive Learning Simulation) technology which is a cross between a video game and a feature film that enables users to role play multi-dimensional lead characters in live action, research-based interactive movies that depict real-life decisions and consequences. Gator Six deals with many of the critical issues U.S. soldiers face today. It addresses pre-deployment, combat, and stability operations, and covers issues such as leadership, decision-making, diplomacy, enemy fire, family life, and even a death in the unit. Content for Gator Six is based on the experiences and advice of U.S. Army officers who have returned from Iraq.
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Serious Game Source announces the winners of the Serious Games Showcase & Challenge, which includes WILL Interactive’s own Gator Six.

“Taking the award for “Best Serious Game” was WILL Interactive’s Gator Six, Battery Command Virtual Experience, a Virtual Experience Immersive Learning Simulation (VEILS) where the player is placed in the role of an Army Field Artillery Captain as the lead character in an interactive movie.”

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Prestigious Peer-Recognition Industry Award for “Hate Comes Home”

Potomac, MD: WILL Interactive, Inc., the Potomac, MD-based leader in virtual experience behavior modification gaming, has been named a winner at the Software & Information Industry Association’s 21st Annual CODiE Awards for the immersive learning simulation Hate Comes Home in the category of Best Instructional Solution: Social Studies.

Hate Comes Home, created by WILL Interactive, Inc. in partnership with the Anti-Defamation League, follows high school students as they navigate such issues as hate crimes, racism, bias and school violence. In use by thousands of middle and high schools across the country, Hate Comes Home gives youth the opportunity to become the lead characters in an interactive movie and make life-altering decisions as one of four high school students who hold the key to stopping a tragic hate crime before it happens.
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